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Burger King Reopens With Call To Collect Forgotten Items, Like A McDonald’s Hat
By Mikelle Leow, 26 May 2021
Image via Burger King Belgium
When Burger King reopens its doors in Belgium, customers will predictably return to devour Whoppers again. What they might forget, though, are the belongings that have been collecting dust over the year that restaurants have stayed close.
Cheeky visuals by creative agency Buzzman put forgotten objects from Burger King’s Lost and Found front and center, calling their owners to pick them up when the chain reopens on 9 June.
Among the missing things is a baseball cap with the McDonald’s Golden Arches logo, which has apparently been waiting for its owner at an Ixelles location since October 16, 2020. Who’s willing to bet that this was the item that inspired this campaign?
“Come and get it back,” the advertisements read. Disguised as PSAs, the clever graphics urge customers to head back to their local Burger King starting 9 June.
[via Ad Age, images via Burger King Belgium]
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