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After SpaceX, You Too Could Order A Billboard To Advertise In Space
By Ell Ko, 09 Aug 2021
Image via SpaceX
Advertising is everywhere, and space is no exception. It was previously reported that Elon Musk’s SpaceX and Canadian tech firm Geometric Energy Corporation (GEC) were partnering up to launch a digital billboard into space. Now, there’s more news: you could soon grab a spot on this zero-gravity ad showcase.
Samuel Reid, CEO and co-founder of GEC, tells Insider that the company is currently building a satellite, CubeSat. On one face will be a pixelated display where the content will appear in the form of advertisements, as well as logos and art.
On its side, a selfie-stick-esque mechanism will film the display. The footage is to be streamed on YouTube or Twitch.
To get a spot on the CubeSat’s screen on a one-of-a-kind location, users will have to buy and claim pixels using tokens. Then, they’ll need to design the advertisement themselves, choosing what out-of-this-world content will appear on the board.
There are five different types of tokens, allowing users to customize location (Beta & Rhoe), color and brightness (Kappa), and how long the custom pixel will last for (Xi). It may not come as a surprise that the tokens are purchased using cryptocurrency, like Ethereum.
“I'm trying to achieve something that can democratize access to space and allow for decentralized participation,” Reid said. However, as of now, there is no confirmation of how much each token will cost.
CubeSat will be launched into orbit onboard a SpaceX Falcon 9 rocket, which will drop the satellite off on its way to the moon. This is scheduled for as soon as early 2022.
[via Futurism, image via SpaceX]
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