Tiffany & Co Introduces ‘NFTiffs’ Personally Handcrafted To Match Your NFTs
By Mikelle Leow, 01 Aug 2022
Owning a non-fungible token gives you bragging rights, but wouldn’t you prefer to flaunt this status symbol around your neck?
Tiffany & Co is amplifying the level of exclusivity—and hence, prestige—to the pastime of collecting digital tokens. It’s now offering to design pendants based on the NFTs you already own, granting you a high-quality, one-of-one physical version on top of your virtual original (we now live in a world where that phrase isn’t a paradox).
The option is available to those who own CryptoPunks, with 250 NFTiff passes going up for sale on blockchain platform Chain.
Nabbing an NFTiff pass entitles you to have an existing CryptoPunk NFT in your wallet customized into a real-life luxury pendant. Tiffany & Co’s in-house designers will then examine the digital artwork and match its colors with near-exact gemstones, diamonds, and enamel finishes.
There will also be a virtual version of this pendant—talk about being meta in the metaverse.
The NFTiffs are each priced at an eye-watering 30 ETH (US$50,662), and the deal encompasses the personalized pendant, an NFT inspired by the piece, a chain, as well as shipping and handling.
We’re taking NFTs to the next level. Exclusive to CryptoPunks holders, NFTiff transforms your NFT into a bespoke pendant handcrafted by Tiffany & Co. artisans. You’ll also receive an additional NFT version of the pendant. Learn more: https://t.co/FJwCAxw8TN #NFTiff #TiffanyAndCo pic.twitter.com/pyKlWejHv4— Tiffany & Co. (@TiffanyAndCo) July 31, 2022
Opulence is guaranteed as each pendant will be encrusted with at least 30 gemstones and/or diamonds, which may include sapphires, amethyst, and spinel to create “the highest fidelity to the original NFT art,” says the jeweler. The back of the pendants will feature an engraving of the CryptoPunk’s unique identity number along with Tiffany & Co branding.
Tiffany CEO Alexandre Arnault had first dibs on the limited-edition bespoke service before it even existed. Back in April, he shared pictures of a bejeweled version of his CryptoPunk.
Fans will be able to purchase their own NFTiffs from August 5, 2022, at 10 am ET (7 am PT) on the Tiffany & Co website, with limits of three passes imposed per person. Mockups of their NFTiffs will arrive by October, and the physical pendants will be ready in early 2023.
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