Chobani’s Spooky Packaging Looks Ahead To Halloween With Special AR Experience
By Alexa Heah, 15 Sep 2023
Greek yogurt brand Chobani is getting into the Halloween spirit early this season, having recently unveiled a tasty and interactive treat option, especially for the season.
In the lead-up to October 31, Chobani Flip 4-packs are getting a makeover, complete with a playful augmented reality (AR) experience that combines physical and digital surprises.
Overall, seven flavors of Chobani Flip 4-packs have undergone a spooky transformation, featuring interactive packaging that adds an extra layer of fun to in-between chocolate binges.
By scanning the QR code on the packaging, fans can step into the world of Halloween-themed Chobani Flip to experience what it’s like to knock on virtual doors to uncover tricks and treats.
After exploring the surroundings, one can even take a selfie with a mask inspired by Flip Halloween characters.
Within the packaging itself, customers might discover prizes such as phone screensavers, coloring pages, button pins, keychains, stickers, hats, totes, and even a mini fridge to store your Chobani Flip snacks.
Not sure which flavor to go for? With the Halloween edition, customers can treat themselves to fan-favorite concoctions, including Almond Coco Loco, Peanut Butter Cup, S'more S'mores, Cookie Dough, Key Lime Crumble, Cookies & Cream, and Strawberry Cheesecake.
These Chobani Flip Halloween multipacks come in 4 x 4.5-ounce single-serve cups, priced at US$5.79. They are available now through October 31 at grocery stores and national retailers.
This article was crafted with assistance from an AI engine, and has been manually reviewed & edited.
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