Nike Reboots Popular Sneaker From More Than Four Decades Ago
By Mikelle Leow, 30 Jan 2024
Photo 289944928 © Casadphoto | Dreamstime.com
Nike is set to sprint down memory lane, and it’s inviting sneaker enthusiasts along for the ride. The sportswear giant is dusting off the blueprints of the Field General 82, a shoe that, back in its 1982 debut, was nearly synonymous with American football as tailgate parties and touchdown dances.
Crafted with the gridiron’s finest in mind, icons like Archie Manning and Dan Fouts once laced up these kicks, marking a golden era in both the sport’s and the sneaker’s history.
Despite its initial success and the legends it supported, however, the Field General 82 eventually receded from the spotlight, its glory days a whisper among the fervent chatter of footwear lore.
In an unexpected play, Nike is huddling up to relaunch the Field General 82, sticking closely to its roots with the original ‘White’ colorway. True to its lineage, the reissue sports the same leather and ballistic nylon upper that once made it a sideline staple.
Nike reintroduces the Field General 82 in its OG White/Red colorway ð— Modern Notoriety (@ModernNotoriety) January 22, 2024
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The midsole, a direct replica from the 80s, features a Super Bowl-worthy tread pattern, ensuring that the sneaker remains as functional on the field as it is fashionable off it. Nike’s signature branding is prominently featured on the tongue tag and heel badge, with a ‘Varsity Red’ swoosh standing out against the shoe’s white backdrop.
The brand’s decision to resurrect the Field General 82 more than four decades after its original release serves a growing fascination with vintage aesthetics. For the collectors and nostalgia seekers, the sneaker will be packaged in a special retro shoebox, adding an extra layer of throwback appeal.
While the sportswear giant hasn’t announced a re-release date, the kicks should be expected to arrive in February for a price of US$100.
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