
Image via Mattel Creations
Mattel is scoring points among Ted Lasso fans with a delightful series of Barbie Signature dolls celebrating the heartfelt, seven-time Emmy award-winning Apple+ television show.
The lineup pays homage to some of the series’ most beloved characters, namely the affable coach, the formidable AFC Richmond owner Rebecca Welton, and the influencer-turned-girl boss and dream BFF Keeley Jones. But oi, the absence of Roy Kent, Jamie Tartt, and Coach Beard is kind of poopy.
Ted Lasso’s Barbie form rocks the coach’s iconic sporty blue tracksuit and sneakers.

Image via Mattel Creations
To paint an even more vivid picture, Mattel Creations gave it removable aviator shades, a whistle, and a soccer ball.

Images via Mattel Creations
“Ted is so sweet, kind, and perpetually joyful,” comments Suim Noh, the collection’s designer. “We captured this Ted-ergy and sculpted 12 inches of plastic fantasticness wearing AFC Richmond’s finest.”
The doll’s packaging designer, Charis Ceniseoz, adds that the figure encapsulates the sparkle in the character’s eyes, “and that mustachioed smirk completes it perfectly.” Perhaps the makers of this Dwayne “The Rock” Johnson wax statue will need to take some notes.
The commemorative box is a delightful nod to the AFC Richmond locker room, complete with the iconic “BELIEVE” sign and Nathan Shelley’s homemade suggestion box.

Image via Mattel Creations
Rebecca Welton’s doll is polishedly dressed in a chic champagne blouse, black tailored pants, and classic black pumps—all ready for her morning “Biscuits with the Boss” chat. Statement golden earrings and a handbag complete her sophisticated look.

Image via Mattel Creations
The doll even faithfully mirrors the muscular arms of the English football club owner, or, to be specific, her portrayer Hannah Waddington.

Image via Mattel Creations
“We had to show off Rebecca’s action-figurey arms to mimic her fierceness on the show,” explains Noh. “We also really love how we captured her strong, no-nonsense attitude in her face.”

Image via Mattel Creations
Keeley Jones, known for her pep and fabulous style, has her mini-me dressed for a night on the town or a chic day in the office. She wears a satiny pink midi dress, stylish golden heels, and a black faux fur cape.

Image via Mattel Creations
Her signature high ponytail, golden hoops, and darling pink clutch tie the fabulous ensemble together.

Image via Mattel Creations
“I love how we captured the look of all the characters. Especially in their faces,” Noh sums up. “But Keeley’s wrap was so fun to make. It has the real button closure just like real clothing!"

Image via Mattel Creations
Each of these collectible dolls is priced at US$50. You can purchase the Ted Lasso doll on the Mattel Creations site right now, while the Rebecca Welton and Keeley Jones dolls are available for preorders.
[via BuzzFeed and Fatherly, images via Mattel Creations]