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Samsung Ad Taunts Apple For Removing Charger & Earphones From iPhone 12 Boxes

By Mikelle Leow, 15 Oct 2020

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Image via H_Ko / Shutterstock.com

It’s been an unspoken rule for new gadgets to come along with chargers. Apple overturned the game with the launch of the iPhone 12 series, which will no longer be shipped with a free power adapter and EarPods purportedly for environmental reasons.

Unsurprisingly, this decision has incited frustration, given iPhones’ premium prices. Apart from explaining that leaving out the accessories would significantly reduce carbon emissions and transportation fuels, Apple also greatly slashed prices for its earphones and iPhone power adapter.

The eco-friendly move might be a win for the environment, but it also threatens consumers’ expectations for convenience. Samsung has now come to the defense of the people with a timely advert that directly takes aim at its rival.

The clever visual simply features a Galaxy phone charger, along with the text, “Included with your Galaxy.”

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“Your #Galaxy does give you what you are looking for,” Samsung reiterated in the image’s caption. It also poked fun at the iPhone 12 lineup not sporting the industry-leading refresh rate of 120Hz, writing, “From the most basic as a charger, to the best camera, battery, performance, memory and even 120Hz screen on a smartphone.”

Having both 5G support and a 120Hz refresh rate would hurt the iPhone’s battery life, so Apple eventually went with 5G and a 60Hz refresh rate.





[via Samsung, cover image via H_Ko / Shutterstock.com]
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