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Facebook’s New ‘Hobbi’ App Looks Suspiciously Like Pinterest
By Thanussha Priyah, 18 Feb 2020
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Screenshot via App Store
Facebook has rolled out a new app that is being likened to Pinterest.
Hobbi invites users to note down and consolidate ideas, hobbies, and inspirations in one space, similar to the lifestyle-centered app that lets people bookmark ideas.
Hobbi also lets users bookmark photos and videos on the app, and organize them under various categories. One added bonus is the ability for users to review the progress of their home projects.
With Hobbi detaching from Facebook to be its own app, users can solely look through lifestyle-based content without any social networking aspect.
“[Hobbi is] meant to help you document and remember the things you do, which is about the past, while Pinterest is about discovering ideas and inspiring action for the future,” a spokesperson for Pinterest told CNN.
Facebook’s NPE Team was created back in July 2019 to develop consumer-centered apps like meme creating app Whale and Hobbi. The app is now available on iPhone and iPad through the App Store.
Facebook’s NPE Team Releases an App Like Pinterest
— Infographics For All (@youinfographic) February 17, 2020
Facebook has launched an app called Hobbi via its NPE or New Product Experimentation team.
The app is quite similar to Pinterest designed to collect images of your hobbies and interests and then keeping them in boards to… pic.twitter.com/rgQVCarSDI
[via CNN, cover image via App Store]
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