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Not Sure How To Help The Black Lives Matter Cause? Use This Instagram Filter
By Thanussha Priyah, 07 Jul 2020
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Video screenshot via The Conversationalist
The George Floyd incident in May 2020 sparked anti-racism protests across the US to address racial injustice in the nation. Online community The Conversationalist aims to keep the ball rolling by encouraging Instagram users to raise awareness to the issue.
The Conversationalist has unveiled an AR filter, called Take Action, which prompts users to participate in positive actions. The AR filter works in a rotating spin-the-die style, delivering options that encourage users to think introspectively or do something for the Black Lives Matter cause.
Some of the choices and questions are, “Tag your favorite Black creators,” “Have you attended any protests?” and “Are you registered to vote?”
The creators of the filter hope to bring awareness and encourage others to get on board the anti-racism protests online and offline. Try out the filter here.
View this post on InstagramA post shared by The Conversationalist (@theconversationalist) on
[via Dazed, cover image via The Conversationalist ]
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