Kraft Wants You To Send ‘Hot And Steamy Noods’ To Your Loved Ones
Image via Kraft
Kraft Macaroni and Cheese has released a steamy advert featuring comedian Vanessa Bayer, who encourages people to “send noods” to their loved ones to comfort them.
In the video, Bayer emphasizes the difference between “noods” and “nudes,” and highly disapproves of sending the latter.
The brand carried on the rousing campaign on Twitter by asking its followers to use the hashtag “#SendNoods” to join a contest, where they can send a box of Mac and Cheese to someone to show that they care.
In less than two hours, the company ran out of free items for the giveaway, but it soon made more “noods” available by the afternoon, per PR Week.
Sending hot and steamy noods lets people know you care. Tweet us using #SendNoods and #Giveaway for the chance to send noods.
— Kraft Macaroni & Cheese (@kraftmacncheese) October 6, 2020
No purchase necessary. 18+ 10/6 - 10/11 while supplies last. Rules @ https://t.co/v3FCaSGdaK pic.twitter.com/YH1Z6awdeW
[via PR Week, cover image via Kraft]
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