Burger King Designs Reusable Whopper & Drink Packaging For Restaurants Worldwide
By Thanussha Priyah, 23 Oct 2020
Image via Burger King
Burger King is in the midst of a pilot test on reusable packaging for Whoppers and beverages to reduce waste in its stores.
The program was developed in collaboration with TerraCycle, known for its circular packaging service Loop.
Customers of selected stores around the world will be invited to opt for the reusable packaging, where they will have to pay a deposit to get their meals and drinks served in the greener boxes and cups.
The deposits will be refunded to patrons after they have returned the sustainable wrappers to the outlets. The containers will then be thoroughly cleaned to be used by the next customer.
The fast-food chain hopes to launch the pilot in several outlets around the world, including New York City, Portland, and Tokyo, in 2021.
Take a look at the reusable packaging design below.
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Big news! Starting in 2021, Burger King will partner with Loop to pilot reusable containers for your to-go staples. New York City, Portland, and Tokyo will be the first to have access with more cities planned to follow. From reusable sandwich containers for the Whopper ® to beverage cups for soft drinks and coffee - this is the brand's first step in going #zerowaste. We look forward to helping @BurgerKing move towards their goals of 100% renewable, recycled or certified sources by 2025. Be your way. Be #wastefree. Learn more about Burger King's sustainability commitments at bk.com/sustainability #LoopPartner #CircularEconomy #BurgerKing #RBI #Loop
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[via Forbes, cover image via Burger King]
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