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Starbucks’ Hue-Changing Cup Cheers You On With Confetti As You Refill Your Drink
By Mikelle Leow, 20 Nov 2020
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Images via Starbucks Singapore
Starbucks has been encouraging customers to live more sustainably with reusable cups, even sweetening the deal by making some of the drinkware change color.
Bringing more cheer to the festive season, a clear Cold Cup by Starbucks Singapore is designed to show confetti whenever a cold beverage is in it. The collector’s item starts out looking rather unassuming, with its element of fun only given away by a rainbow straw.
The colorful decorations offer an incentive for customers to keep reusing the temperature-sensitive cup at a Starbucks location or at home.
The limited-edition item was part of a collaboration between Starbucks Singapore and Southeast Asian online marketplace Lazada, and is unfortunately now out of stock.
For those living in the UK, though, there’s another cool color-changing reusable cup from Starbucks, released in time for the holidays, that transitions from green to red with the presence of a hot liquid.
[via Starbucks Singapore]
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