SoundCloud And GRVTY Drop Fashion Collection That Empowers Indie Talents
Image via GRVTY x SoundCloud
Streaming platform SoundCloud and independent broadcast company GRVTY have teamed up to launch a fashion collection that inspires emerging talents amid the coronavirus pandemic.
SoundCloud has offered its platform to independent artists and even jumpstarted the careers of now-renowned musicians like Billie Eilish and Lil Uzi Vert.
In the same vein, GRVTY’s platform focuses on experimental videos and socially conscious apparel by underground creators. The company even worked with musical vanguards like Vampire Weekend and Clairo.
So, the two companies have teamed up to launch SoundCloud x GRVTY: Pure & Wondrous Sounds, a merchandise line that aims to empower talents, especially during the tough year.
The collection features sweatshirts, T-Shirts, vinyl mats and more. The clothing pieces sport inspiring phrases like, “There Will Be A New Day And A New Song, Play on,” “Exalted, Sonically,” and “Pure & Wondrous Sounds.”
Check it out below.
Image via GRVTY x SoundCloud
Image via GRVTY x SoundCloud
Image via GRVTY x SoundCloud
Image via GRVTY x SoundCloud
Image via GRVTY x SoundCloud
Image via GRVTY x SoundCloud
[via INPUT Magazine, cover image via GRVTY x SoundCloud]
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