Pringles Redesigns Its Brand & Iconic Mascot Mr P For The First Time In 20 Years
Image via Pringles
Pringles’ mascot Mr P has gotten a facelift for the first time in two decades.
Long gone are the brown mustache and hairdo’ as Mr P now only dons a simplistic black ‘stache, exuding a minimalistic appeal.
The revamp arrives in time of the new Scorchin’ edition, which features flavors like chili and lime, cheddar and BBQ with added spice. The cans for the new additions will sport “bold hues and a clean design, highlighting the crisps’ inventive flavors and unique, stackable shape.
Pringles has also teamed up with Victor Cruz to set up a new content for customers to walk away with US$1,500. All you’ll have to do is tweet your favorite Pringles flavor with the hashtag #FreshAsMrEntry.
In November this year, Mr P also trimmed off his mustache for the first time in 52 years to shed light on men's mental health during Movember. Now, the major redesign will be showcased on the cans of the Scorchin’ line, set to release in stores and online in December, and the refreshing appearance will also be rolled out to more cans in early 2021.
Tweet #FreshAsMrPEntry along with your favorite Pringles flavor for the chance to win your own end-of-2020 glow up, courtesy of Mr. P.
— Pringles (@Pringles) November 20, 2020
NoPurNec.18+VoidWhereProhib.Rules@https://t.co/w8H0LoNCBD
You’ve had it mild, even sharp. Now - have it Scorchin’.
— Pringles (@Pringles) November 12, 2020
Get NEW Cheddar Pringles Scorchin’ today. Availability may vary. pic.twitter.com/4lspsJvl35
The spice of chili pepper meets the tanginess of lime. Get NEW Chili & Lime Pringles Scorchin’ today. Availability may vary. pic.twitter.com/aFzmm69Eo1
— Pringles (@Pringles) November 24, 2020
The fiery taste of a BBQ now comes with the fiery heat of a BBQ. Get NEW BBQ Pringles Scorchin’ today. Availability may vary. pic.twitter.com/7NKji9qf5W
— Pringles (@Pringles) November 18, 2020
[via Dieline, cover image via Pringles]
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