Image via Shutterstock
A company behind a feminine cleanser that promises to leave users with a “happy, healthy little bajingo” is facing unpleasant reactions from social media users.
One woman shared a photo of the “aloe-based cleanser” by Goodwipes on Twitter, alongside the description of the “down there wash,” which is pH-balanced with calendula and sage and claims to be a “hoorah for your hoo-ha.”
The label on the back of the bottle reads, “Did you know the vagina (internal) is a magical self-cleaning machine, but the vulva (external) is a whole other thang. But, using the right cleanser to keep your little lady fresh is super mega major key.”
“The wrong thing can throw off her natural pH, which leads to dry, itchy skin, UTIs, yeast infections, odor, and more. Bye Felicia, thank you, next!” it continued.
Many shoppers were disgusted by the cringy description. “The more I read it, the worse it gets,” one Twitter user said.
The description also claimed that other popular soaps and body washes should not be used to clean your vulva because they have a pH of nine, which is “way too high for hoo-ha town.”
This infuriated many social media users, as they claimed the brand is misinforming people that a vaginal wash needs to be used to clean the vulva.
“This is so cringey and also full of misinformation,” wrote one Twitter user, while another commented, “Reading this gave me a UTI.”
Dr. Tania Adib, resident gynaecologist at Callaly, told
Tyla, “You never need to wash the vagina as it is completely self cleansing. The vulva is on the outside is kept moist by the secretions from the vagina, washing the vulva with water is sufficient unless you have a medical condition, in which case a moisturizing emollient would usually be recommended.”
Adib added that vulva-cleansing products are only needed if one has dermatitis or has menopausal.
[via
Tyla, cover image via
Shutterstock]