Don't miss the latest stories
Advertise Newsletter
Network
  • The Creative Finder
  • The Bazaar
  • Deals
  • Trendingger (BETA)
Community
  • Sign up / Log in
  • Discussion Forums
  • Calendar of Events
NEW

Follow

Share this

Innovation
Apple
Sustainability
iOS
Science
Technology
Branding
  • iOS
  • Science
  • Technology
  • Branding
MENU
  • Advertise with us
  • Submit tip/feedback
  • Work with us
  • Subscribe to newsletter
  • Subscribe to RSS
Advertise here
Advertisement

Prince Charles, Jony Ive Launch New Design Lab Backed By Amazon

By Alexa Heah, 26 Jul 2021

Subscribe to newsletter
Like us on Facebook

Video screenshot via Sustainable Markets Initiative

Sir Jony Ive, former Apple design chief and one of the most prominent designers of our time, has partnered with Prince Charles to launch a design lab through London’s Royal College of Art (RCA).

Named the Terra Carta Design Lab, the new venture aims to work with students to “create small designs that can make a big impact for the world’s transition to a sustainable future.”

According to Fast Company, the lab takes its cue from its name, the Terra Carta (meaning “Earth Charter” in Latin), a 17-page environmental charter designed by Ive.

The charter provides an environmental innovation framework that will be backed by US$10 billion in planned investments from the private sector, including organizations such as Amazon, Octopus Energy, and the Islamic Development Bank.

The Terra Carta Design Lab will be inviting RCA’s 2,300 students to innovate “high impact, lost cost solutions for Nature, People, and Planet.” Students will work on topics such as greenhouse gases, increasing biodiversity, and supporting environmentally-focused economic development in developing countries.

Advertisement
Advertisement


RCA students will develop and submit their ideas throughout the year, with the school announcing the top 16 finalists in November. An unspecified number of winning designs will then go on to receive funding in 2022, along with personal mentorship from Ive himself.

“I’m incredibly proud to be part of the Terra Carta Design Lab founded by His Royal Highness The Prince of Wales. It’s a visionary and imaginative way of helping address the world’s increasingly urgent environmental problems,” said Sir Jony Ive, Chancellor of the Royal College of Art.

With 100 Days to go until @COP26, HRH The Prince of Wales and Sir Jony Ive have collaborated with the @RCA to launch the #TerraCarta Design Lab. Find out more here: https://t.co/ge2ZCgZ4eJ pic.twitter.com/C1q6zK6VXi

— The Sustainable Markets Initiative (@TheSMI) July 24, 2021


After nearly 50 years of campaigning for the environment, HRH The Prince of Wales (@ClarenceHouse) has today launched the #SMI's #TerraCarta as the basis of a recovery plan to 2030 that puts Nature, People and Planet at the heart of global value creation. pic.twitter.com/kZsFWGv6Fb

— The Sustainable Markets Initiative (@TheSMI) January 11, 2021




[via Fast Company, cover image via Sustainable Markets Initiative]
Receive interesting stories like this one in your inbox
Advertise here

More related news

Advertise here
Also check out these recent news
Branding
Link to news page

Liquid Death Says A Guy Owes It $100 For Betting On Its Demise Five Years Ago

Branding
Link to news page

Shutterstock Scraps Old Stock Look To Give ‘Universal Ingredient’ For Creativity

Balenciaga
Link to news page

Balenciaga Turns Intimates Inside-Out With $550 ‘Briefs’ That Are Really A Skirt

Pop Culture
Link to news page

‘Elmo Open To Work’ Merch Wears Support For PBS As It Faces Funding Cuts

McDonalds
Link to news page

McDonald’s Fans Go Marbles Over Its Faux ‘Ancient’ Mosaic In Historic Rome Mall