Image via Paris 2024
The Paris 2024 Olympic and Paralympic Games’ logo was
revealed in late 2019, a carefully structured design to embody and reflect the spirit of the Games, intertwining the color of a gold medal with a woman called Marianne, a global French symbol.
“La médaille, la flamme, Marianne,” announces the committee with a flourish; the medal, the flame, Marianne. It is “the
personification of the French Republic.”
But, merciless as ever, Twitter users have set the logo aflame with memes. Memes don’t often need an explanation nowadays, but this one comes with the simple reason that the shape of the flames unfortunately also looks like a woman with a very particular style of haircut: an A-line cut which some might dub “
The Karen.”
Although the logo was released more than a year ago now, and users had a
field day with haircut-related-mockery, the memes are back, having resurfaced on the platform as of late.
Users have taken it upon themselves to find images of strikingly similar haircuts on everyone they can find. There’s even a
thread dedicated to it: “The #Paris2024 logo as female icons.”
Celebrities, cartoon characters, television shows, app logo designs… if you can think of something, it’s probably there in some shape or form.
One of the other proposed logos that were shown during bidding is being grieved and lamented over, alongside the lighthearted teasing of the chosen one. Instead of the blonde haircut, vibrant strokes cleverly made up the number 24 while retaining the shape of the Eiffel Tower—a simple and easy fit for the Parisian installment of the Games.
Nevertheless, as they say: all publicity is good publicity. It’s all in harmless fun, and Paris has certainly got people talking. Even before Tokyo 2020 started, and even while it’s still underway.
[via
Indy100, cover image via
Paris 2024]