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Instagrammable Chinese Village Is A Beautiful Tourist Spot—Only Thing, It’s Fake

By Mikelle Leow, 06 Oct 2021

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Photo 164693270 © Rodney Ee | Dreamstime.com

Taking Instagram VS reality to extremes, Xiapu County in Fujian Province does much more than upkeeping a few manicured gardens and betting on them to draw in crowds.

For years, the tourist destination has been selling visitors the dream of entering another era where farmers lead cattle by rope, and children in straw hats chase geese for sport.


Photo 227408249 © Gnomeandi | Dreamstime.com

Some tourists are aware that all this is for the ’Gram. Others only discover this too late.

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In truth, the New York Times reports, the real Xiapu isn’t picture-perfect. It’s prone to cloudy weather, and a relaxing walk at the beach would leave you with feet matted by mud. However, it’s been able to pull off the illusion of a picturesque land, untouched by clunky technology, with the help of paid actors.


Photo 227410233 © Gnomeandi | Dreamstime.com

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That’s right. Don’t count on your seafood being caught by your friendly local fisherman. The people in shots have all been instructed to help prolong the magic in this “visual factory.” When you leave the scene, the performance is simply repeated for another group of visitors.

Also, don’t try the fish. “The beach is dirty, and the seafood restaurants are famous for ripping people off,” details a review quoted by Insider.

To mimic a misty atmosphere, smoke is generated out of burning straw. But all this is created out of frame, so observers on Instagram wouldn’t know the difference.

Actors who hear that some tourists have arrived without understanding the full picture have their hearts “drop a little,” Liu Weishun, a manager of one of the attractions, told the Times. “So sometimes I’ll just say, ‘Oh, it’s not the right season, just to make them feel better.”

One user on Chinese social network Weibo points out that all the fakery probably won’t matter to trigger-happy visitors, “as long as they take good-looking photos.”

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[via DIY Photography and New York Times, images via various sources]
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