Spotify Hired A Psychic To Channel Your Personal Audio Aura
By Mikelle Leow, 02 Dec 2021
Image via Spotify
The music you gravitate towards might be an expression of your personality and where you are right now, which isn’t so surprising—how many times have you landed on a dramatic, music-enabled Instagram Story where a user seems to be acting out the music video of their life? Spotify is simply elevating this concept for its ‘‘Wrapped’ year in review and giving your preferences a splash of color.
The all-new ‘Audio Aura’ feature culls all the songs and artists that made up your year to reveal their two defining moods.
what’s your audio aura? mine looks like the northern lights ;D pic.twitter.com/xTr2qGJ8xZ— miluky ❆ (@milukybuns) December 1, 2021
The streaming platform enlisted celebrity psychic medium Mystic Michaela, whose real name is Megan Michaela Firester, to designate hues to overarching music “vibes,” mimicking aura photographs. For context, aura photos are pictures taken from specialized equipment that’s built to analyze electromagnetic energy, and what comes out of it is a portrait of your body surrounded by a unique set of colored halos.
Spotify had made work much easier for Mystic Michaela during development for the Audio Auras. Each track in the Spotify platform is already assigned to a “mood tag,” so the aura reader pretty much just gave her input on how those moods would look. “What I learned was every song… this is crazy, by the way. Every single song on Spotify has a mood descriptor,” she tells Nylon in an interview.
Your musical aura photo will spotlight a blend of two custom colors. These might be a combination of purple (for passionate listeners), green (representing calm and introspective users), pink (for the hopeless romantics), orange (denoting the energy of the bold and confident), yellow (symbolizing high achievers), or blue (the wistful).
Even if you’re a skeptic, the psychic says you’ll still have some takeaways from trying out the feature. For example, you can have an honest reflection of the past year simply by looking at your two colors, and then consider why you’ve been swimming in certain feelings.
After all, the music you choose often mirrors your energy, which is basically what your aura is.
“When you put in your earbuds, the whole world disappears and that’s you. A hundred percent authentic you,” describes Mystic Michaela.
what's your audio aura? this is mine 🧚♀️🤍 pic.twitter.com/kmRNy5vBbl— isadora (@lovesickvenue) December 1, 2021
Mine looks like cotton candy :D pic.twitter.com/hwTBXiLsO2— yaso)🎗 (@yasopurple) December 1, 2021
[via Mashable and Nylon, cover image via Spotify]
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