These ‘Victory Goggles’ Are Saved For Whoever Wins The NBA Finals
By Alexa Heah, 07 Jun 2022
In commemoration of its 75th anniversary, the NBA is teaming up with broadcaster ESPN for special ‘Victory Goggles’, a customized pair of gold-accented sunglasses that will be donned by the winners of the championship during their locker room party.
Created by Matador Project, thought up by Arts & Letters Creative Co, and exclusively for sale on online shopping platform NTWRK, the goggles feature a mirrored front with chic gold trim, and a black outer band that includes the NBA 75 and ESPN logos.
“We knew we wanted to take our partnership with the NBA to the next level for the 75th anniversary season, and we felt like developing customized victory goggles would be a great touch,” said Emeka Ofodile, Vice President of Sports Marketing at ESPN.
“It represents the final leg of a long journey for everyone from us at ESPN to fans to the players and staff of the winning team, and we’re looking forward to watching whoever wins celebrate in style.”
Time to hedge your bets on which team you think will be wearing these luxurious shades!
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