LEGO’s most ambitious build for its big birthday surprisingly doesn’t include plastic bricks.
The toymaker is turning 90 this year and to mark the milestone, it has commissioned the so-called “biggest LEGO Minifigure” to carved into a giant maze in North Yorkshire.
York Maze is a 15-acre corn field that claims to be the biggest maze in Europe, spanning an area of eight soccer fields.
An aerial view reveals a truly amazing image of a LEGO figure etched into the hedges of the maze. The length of the character is said to stand at 492 feet.
LEGO bricks are seen surrounding the Minifigure, with the words "90 years of play" scribed at the bottom of the maze.
Visitors are tasked with navigating their way through the labyrinth and finding six big LEGO Minifigure boards hidden within the dizzying maze.
Each board holds a question. If all the questions are answered correctly, guests can stand to win prizes. The maze will be open to the public until September 5.
In the spirit of LEGO’s birthday, you may also appreciate the fact that the company has just opened its Minifigure Factory online so you can build a version that looks just like you.