Adidas Finds A New Flame To Turn Soccer Players Into Home Wax Sculptures
By Alexa Heah, 26 Jan 2023
Cent Ldn, a UK brand that creates handcrafted candle collectibles, is joining forces with sportswear giant Adidas to turn several of the world’s most famous athletes into wax sculptures you can burn.
With everyone still hung up on World Cup fever, the company’s latest collection sees the likes of Real Madrid’s Karim Benzema, Arsenal player Gabriel Jesus, and Fenerbache striker Michy Batshuayi take the shape of candles.
Calling the collaboration its “most exclusive giveaway ever,” lucky fans who win the waxworks will receive the face of one of their favorite players made from 3kg (6.6 lbs) of natural coconut wax, which translates to an estimated 200 hours of burn time.
Scent-wise, the waxy busts come in a wide variety of smells, including citrus, eucalyptus, lavender, warm amber, sandalwood, patchouli, cedar wood, musk, and vanilla. Entries to win one of the two Ballon d’Or Benzemas will remain open till February 1, 2023.
[via Hypebeast and Highsnobiety, cover image via Cent Ldn]