Command Taps ‘Queer Eye’s Bobby Berk To Come Up With Trendy Dorm Room Designs
By Alexa Heah, 21 Jul 2023
Command, the well-known home organization brand, recently enlisted the expertise of Bobby Berk, the design expert of the Emmy-nominated Queer Eye, as its first-ever Director of Dorm Design.
With Back to College season approaching, the duo aims to provide style inspiration for students and young adults to fearlessly express themselves through their living spaces.
In a recent survey conducted by the company, 63% of current and former college students concurred that an organized and well-decorated room contributes to a successful school year. Additionally, 79% of Gen Z individuals prefer their home décor to reflect their unique identity.
To encourage students to showcase their true selves, the collaboration has come up with four distinct room designs, each representing a different trend for the season. These include trending aesthetics of ‘Boho Plant Parent’, ‘Retro Music’, ‘World Traveler’, and ‘Super Glam’—catering to various personal tastes and interests.
‘Boho Plant Parent’ comprises a neutral-toned palette with vibrant greenery and playful textures, perfect for plant lovers, while ‘Retro Music’ takes inspiration from the 80s with colorful vintage pieces, string lights, and a record display wall.
‘World Traveler’ embraces hues of blue and vintage maps to create a travel-inspired ambiance for wanderlust individuals. Lastly, ‘Super Glam’ is all about fashion and personal style, featuring disco balls, magazine clippings, and shades of pink.
From its branding efforts, Command hopes to remind college students and young adults of its wide range of products that allow individuals to easily personalize their living spaces without worrying about damaging walls or surfaces.
More importantly, its products promise that they can be removed cleanly, giving individuals the freedom to explore different designs and décor interests whenever the fancy hits.
“College is such a pivotal time for personal growth and expression in a young person’s life. I’m thrilled to be working with Command Brand to provide dorm design inspiration that allows them to express who they are,” said Bobby Berk.
“Tying in current design trends and Command’s damage-free/tool-free products, I designed these four unique rooms to spark creativity and encourage students to boldly live out their current era.”
This article was crafted with assistance from an AI engine, and has been reviewed, edited, and fact-checked.