
Images via MUJI
MUJI has never been one for flashy design. Its aesthetic is clean, quiet, and intentional. That ethos stands as the Japanese retailer’s experimental offshoot, MUJI Labo, reimagines one of the simplest staples: the paper bag. For its Spring/Summer 2025 collection, it rolled out Paper-Like Tote Bags made from a washi paper blend that feels like paper but performs like fabric, aging beautifully with use and time.
These might look delicate, but they’re built to last, blending practicality with a nod to Japan’s centuries-old artisanal roots. Crafted from a mix of washi paper and polyester—or, in another variation, washi and organic cotton—the bags are deceptively simple.

Image via MUJI
The use of washi paper, a renewable material made from fibers like kozo (mulberry bark), gives the collection an authenticity that complements MUJI’s stripped-back aesthetic. Washi, long celebrated for its durability and texture, also brings both history and substance to the design.

Image via MUJI

Image via MUJI
By combining it with more resilient materials, MUJI Labo ensures that these bags hold up to daily use without sacrificing their eco-conscious foundation. Water-resistant, lightweight, and tear-resistant, the totes are made to last while also embracing the natural irregularities that make each piece unique.

Image via MUJI
The style, available in white, gray, and black, is functional enough for a quick grocery run but refined enough to accompany more considered outfits. MUJI Labo’s decision to design bags that evolve over time—softening, creasing, and developing character with use—is a deliberate rejection of disposability.

Image via MUJI
These “paper bags” aren’t made to be tossed. They’re meant to be worn in. The carriers are a quiet reminder that function and beauty can go hand in hand, even in the most everyday items.

Image via MUJI
[via MUJI]