Don't miss the latest stories
‘Car Crash’ Footage Gone Viral Turns Out To Be Clip From Television Show
By Thanussha Priyah, 09 Sep 2019
Video screenshots via ABC TV & iview
Thousands on the internet have come across a video of a pink-haired woman on a livestream that ended up in an accident where she was left upside down. The footage has made its rounds, with people asking themselves, “Did that just happen?”
The video of the woman in the “car crash” has been viewed over 775,000 times around the world, and sees the driver singing Vanessa Carlton’s A Thousand Miles. In the clip, comments are shown flooding the livestream with one fan saying, “Eyes on the road, hey,” predicting what is going to happen next.
Don’t stream and drive, thot pic.twitter.com/AUSEJ273u7— Actually, Jochua... (@ArsonArtist) September 4, 2019
Plot twist.The video is actually a part of Content, which was commissioned by Australia’s ABC iview, and shot to be watched vertically on smartphones.
The intention was to make the show go viral, and the effort seems to have paid off. In the program, the protagonist’s livestream goes viral, giving her the moniker, “#FlipGirl.”
A little Content-ception took place in real life when people who watched the clip without context blew it out of proportion, giving the character the same kind of fame she had onscreen.
Content co-director Daley Pearson explained that the idea was a “million dollar marketing strategy” in which they only “spent A$60 of that on a prepaid mobile voucher.”
The first episode of Content is available to watch on iview, YouTube, Facebook or Instagram TV, and will also be displayed on a building in Melbourne’s Federal Square on loop over two nights.
Behind the scene pic.twitter.com/7r4EHzJvkN— ℓιи (@blcksoya) September 5, 2019
[via News.com.au, video and cover image via ABC TV & iview]
More related news
Also check out these recent news