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New Zealand Government’s Amusing Campaign Warns Youths That Porn Isn’t Real Sex
By Mikelle Leow, 11 Jun 2020
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Video screenshot via Keep It Real Online
For young and impressionable minds whose eyes have been glued to their devices, it can be difficult to discern between truth and fantasy. The New Zealand government plans to set things straight with a humorous campaign about touchy internet topics like pornography, portrayals of violence, child-grooming, and cyber-bullying.
The Keep It Real Online campaign, produced by creative agency Motion Sickness, aims to educate parents and caregivers about bringing up these uncomfortable subjects with children and youths, who are constantly exposed to the internet.
One video that has not-so-surprisingly gone viral depicts two adult stars, Sue and Derek, showing up at the doorstep of a mother and her son, who’s been obsessively watching X-rated films on his “laptop, iPad, PlayStation, his phone, [his mother’s] phone, smart TV projector,” to caution him that their portrayals of sex aren’t true to life.
“We normally perform for adults, but your son’s just a kid,” Sue explains to the mother. “He might not know how real relationships actually work.”
Sue stresses that adult performers don’t bring up consent, “we just get straight to it.” Her male co-star agrees and points out, “I’d never act like that in real life.”
The boy’s mouth is left agape upon seeing the pair at the door, and his mother takes a few breaths before telling him, “It sounds like it’s time to talk about the difference between what you see online and real-life relationships, no judgment.”
Similar concepts are applied to three other spots about inappropriate video content, grooming, and bullying, where characters only acquainted with young consumers through the internet suddenly appear at their doors to prove that things aren’t always what they seem online.
[via B&T, cover image via Keep It Real Online]
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