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PUMA & Haribo Are One Chew Pair With Gummy Bear Shoes That Have Surprise ‘Candy’
By Alexa Heah, 24 Jun 2021
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Image via PUMA x HARIBO
Following the release of their first collaboration last month, PUMA and Haribo are teaming up once again to deliver more tasty treats, inspired by the brand’s Goldbears.
On July 2, the pair’s second collection will hit stores, of which the highlight is undoubtedly the classic Puma Suedes.
The iconic sneakers have been reimagined by Haribo, and according to Footwear News, will be available in adult, junior, pre-school, and infant sizing, so the whole family can match. Colorways for the shoe will correspond with the gummy brand’s signature red, green, and yellow hues.
Those with a sweet tooth will be drawn to the playful kicks, which feature a special translucent sole with Goldbears print – so it looks like gummy bears are trapped under your shoe. Plus, there are ‘hidden’ sweets everywhere. The sneakers’ heels feature Haribo’s gummy tag branding, while there’s an adorable Goldbear hangtag attached, too.
The PUMA x Haribo Suede Sneakers will retail at US$80 start July 2. Head here for more information.
Image via PUMA x HARIBO
Image via PUMA x HARIBO
Image via PUMA x HARIBO
Image via PUMA x HARIBO
[via Footwear News, images via PUMA x HARIBO]
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