Hyundai & Disney Dream Up A Magical Concept Car With Hidden Mickeys
By Nicole Rodrigues, 06 Apr 2023
Hold on to your Mickey Mouse ears because Hyundai is teaming up with Disney to bring you the ultimate collaboration that blends whimsy with innovation. Say hello to the Hyundai IONIQ 5 Disney100 Platinum Concept—a magical twist on the company’s electric vehicle offerings for the studio’s 100th anniversary.
The car’s exterior is a head-turner, featuring a matte color called Gravity Gold that shimmers with headlight and taillight animations that exude that signature Disney sparkle. The vehicle’s design also boasts Disney100 exterior badging, Hidden Mickey wheels, and even a moon etching on the roof sprinkled with pixie dust.
Once you step inside, prepare to be transported to a Disney-themed wonderland. When you turn on the engine, you’ll be greeted with iconic music from the movies and a special intro playing on the infotainment display, making you forget you’re in your car and not “The Happiest Place On Earth.” The interior keeps the magic alive, with headrests, center consoles, and floormats embossed with the anniversary logos.
The IONIQ 5 Disney100 Platinum Concept is set to hit the market in late 2023, and while the exact specifications are currently unknown, the IONIQ 5 boasts a range of up to 303 miles. So whether you’re a fan of the studio or just love a little bit of magic in your daily commute, the EV is the ultimate collaboration that’s sure to turn your journeys into magic carpet rides.
“This is the first time that Disney has opened the doors to their design studio and granted access to Disney’s iconic characters for an artistic collaboration with an automaker,” says Angela Zepeda, chief marketing officer for Hyundai Motor America.
[via Electrek and Motor1.com, images via Hyundai]