Adobe Firefly Lifts Off Globally With Support For 100 Languages
Video screenshot via Adobe
Adobe’s creative generative artificial intelligence model, Firefly, is spreading its wings around the world after a wildly successful early start that saw creatives dream up creations in a jiffy, expand artwork (a technique known as ‘outpainting’) and generate marketing materials.
With that, the tool is soaring into new territories. On Wednesday, the creative technology giant announced that the Firefly web service has now evolved to support text prompts in 100 languages—including Klingon, as TechCrunch points out.
As for the user interface, it can now translate to 20 languages such as French, German, Japanese, Spanish, and Brazilian Portuguese.
Video screenshot via Adobe
To say that Firefly has been a triumph is an understatement. In its announcement, the brand says users have now generated over a billion assets using the tool on the web and on Photoshop, and in doing so have made the trials “two of the most successful beta releases in Adobe’s history.”
Adobe Firefly has drawn members like moths to flames thanks to its promise of being “ethical,” as the technology is trained on openly-licensed and public-domain images, as well as royalty-free Adobe Stock assets. This means the outcomes would be commercially-safe by nature. Further, to strengthen people’s trust, Adobe has also agreed to cover legal charges for copyright matters should they arise.
The notion of the apps being respectful of artists has been contested, however. Some Adobe Stock contributors have bemoaned that their images were fed to the machine without their knowledge.
“We’ve been amazed at how creators have been using Firefly to create more than a billion gorgeous images and text effects making it one of Adobe’s most successful betas ever in just over three months,” shares Ely Greenfield, CTO of Digital Media at Adobe.
“Today’s announcement is about making Firefly accessible to more people in their preferred languages, so they can continue to leverage our unique model to bring their imagination to life, and create the highest quality assets that are safe for commercial use.”
Among the 100 new compatible languages are Arabic, Bulgarian, Chinese, Dutch, Estonian, Filipino, Greek, Hindi, Irish, Japanese, Kurdish, Lao, Maltese, Norwegian, Odia, Persian, Romanian, Swahili, Tamil, Ukrainian, Vietnamese, and Welsh.
[via TechCrunch and Tom’s Guide, images via Adobe]
