TikTok Is Quickly Taking Over Instagram As A Go-To For Design Inspiration
By Mikelle Leow, 28 Dec 2020
Image via Pemika Chedpiroon / Shutterstock.com
Can’t turn to the great outdoors for fresh ideas to use in your next project? Try TikTok.
With most of the world stuck at home, the video-sharing social network is fast becoming mobile users’ source for design and architecture inspiration, ArchDaily’s Kaley Overstreet reports. To date, videos with the #design hashtag have been viewed 4.5 billion times, while #architecture clips have been watched nearly 990 million times.
In case you’re curious, the most popular design discipline on the platform appears to be fashion, with related videos amassing 47.6 billion views. This is followed by interior design, with #InteriorDesign and #homedesign posts garnering 4.3 billion and 394.4 million views respectively, #GraphicDesign (3.2 billion views), and #logodesign (366.7 million views).
But why TikTok instead of Instagram? Well, Overstreet surmises that its content does more good than simply serving as visual fodder. Instead of the usual photoshopped buildings, users also get a snapshot of the design process, and can learn more about a place’s history through animated editing and narrations. These bite-sized videos are packaged in a format many wish schools had taught them in.
Not to mention, TikTok is an abundant source for trend-spotting and DIY tutorials for aesthetically-pleasing things you can easily make at home.
Before you find yourself down a rabbit hole, check out a few popular design videos from TikTok after the scroll.
@motion___inc I 🍔 McDonalds #animation #motiongraphics #aftereffects #adobe #design #fyp #branding #McDonalds #hamburguer #illustrator #fyp #foryou #logo
♬ The Night Is Young (feat. Cherub) - Big Gigantic
@arielviera 😱 Would you dare to go into this building? #newyorkcity #nyc #newyorktravel #architecture #architecturestudent #midtownmanhattan #engineering
♬ Stranger Things (Main Theme) - I Love TV Themes
@otternonsense69 Reply to @twistednymph Part 2! 🥰 #interiordesign #trends #EasyDIY #diy #trend #design
♬ Lobby Music (Original Soundtrack) - Kahoot!
@paulmtz1 Mejorando en las transiciones #architecture #arquitectura #construction #engieneer #house #creative #interesting #transition #challenge #foryoupage
♬ Down - Marian Hill
@caits_creative yo @postmalone I designed you an eyeshadow palette 🤷🏻♀️ #fyp #foryouppage #postmalone #makeup #design #makeupdesign #partylikepostmalone
♬ original sound - Caitlyn
@gerardo_perez Responsive logos are a must ✍🏼 #business #marketing #branding #design #logo #graphicdesign #tips
♬ Toosie Slide - Drake
[via ArchDaily, cover image via Pemika Chedpiroon / Shutterstock.com]