Photo ID 176955649 © David Tonelson | Dreamstime.com
If your heart has been recently shattered by Coca-Cola’s newest
update to Coke Zero Sugar, despite it touting the beverage as the “Best Coke Ever?”, don’t worry. Pepsi is here for you.
“It’s time to move on,” Pepsi insists. But consolingly, of course. “Can we buy you a drink?”
In a move following social media users’
disappointment over the shakeup that Coke Zero Sugar has sustained, Pepsi is “welcoming former Coke Zero Sugar drinkers with open arms and a zero-sugar cola that doesn’t compromise on taste,” writes the company in its press release.
It also claims that when cola drinkers get a taste of Pepsi Zero Sugar, “they keep coming back.” In fact, it’s so confident in its drink that it’s promising to reimburse saddened, lonely-hearted Coke drinkers for their purchase of Coke, for the cost of bottles up to 20oz.
The brand is also calling for all who have been disappointed by Coke Zero Sugar to make it official: announcing their “breakups” with Coke Zero Sugar on social media. This cheeky move can be made by posting a photo of themselves with their “new beau”—Pepsi Zero Sugar—and really drive in the message with the hashtag #MyCokeBreakUp.
With this, zero-sugar fans will continue to be rescued from disastrous heartbreak by
Pepsi, who will “continue to swoop in” ease the emotional turmoil with a coupon for a 12-pack of Pepsi Zero Sugar.
[via Pepsi, photo ID 176955649 ©
David Tonelson | Dreamstime.com]