Mtn Dew Is Looking For A Fan To Tie The Knot With A Can
By Nicole Rodrigues, 30 Aug 2022
Mountain Dew’s hard seltzer line is calling for its most devoted fans to prove their faith by marrying one of its cans.
HARD MTN DEW is just proposing to fans to be a permanent part of the brand by being the first person to ever marry a drink can. In name only, that is.
So, how do you go about professing your love for the hard seltzer can? Well, you apply for it, of course. A dedicated Hard Dew, I Do website invites love-drunk customers to ask for the can’s hand in marriage. There will be three questions asked of the impending “bride” or “groom”, and a photo will be needed for submission.
According to Ad Age, people of any marital status are welcome to express their interest as the “marriage” is not legally-binding.
The application will then be scored on a 50-point basis where credit for imagination and originality will be given.
The lucky suitor will then be flown out to Las Vegas with another “person of honor” to serve as a witness to the wedding. However, you won’t just be walking away with a marriage certificate and a can for life, you will also be treated to a reception at the Little Chappel and a US$1,000 cash prize.
Mountain Dew joins the roster of food brands entering the wedding sphere as Taco Bell just announced that it will legally marry fans in its metaverse version of its Las Vegas chain.
[via Ad Age and HARD MTN DEW / PR Newswire, cover image via HARD MTN DEW / PR Newswire]