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Satan Shoes Maker MSCHF Is Opening An Unholy Chick-Fil-A Business On A Sunday
By Mikelle Leow, 21 Sep 2021
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Image via MSCHF
Unless you have sworn your life to celibacy from fried chicken in the United States, you might be aware that Chick-fil-A is open all days of the week except Sunday, the Sabbath day. The tradition goes way back to the 1940s, when devout Baptist founder Truett Cathy would close locations on Sunday so workers could take a break or go to church.
As times evolved, some religious teachings didn’t hold up as well with modern Americans. Dan Cathy, the founder’s son who took over the business, made headlines for his outright opinions against gay rights and for supporting anti-LGBTQ organizations in donations, Highsnobiety notes.
As if there weren’t enough chicken sandwich wars already, Brooklyn art collective MSCHF is starting its own against the fast-food chain. On a day Chick-fil-A isn’t working, the folks of MSCHF—and presumably the devil—will hustle harder. Come Sunday, September 26, it will launch its own ‘Sunday Service’, but without the church.
You may recall the MSCHF name from its work with the lawsuit-riddled Satan Shoes containing a drop of blood, and, earlier, Jesus Nikes infused with holy water. Religion is a common theme in MSCHF’s “drops,” as it’s a “potent” part of culture in the US.
Unlike your usual Chick-fil-A sandwiches, these ones (purchased directly from the fast-food locations) will be bagged in thorny “666”-branded packaging inspired by the original’s rooster logo, as well as served with a Shroud of Turin napkin. And guess how much it’s priced—that’s right; US$6.66.
Your duty goes beyond donations in devilish denominations, though there are thankfully no blood pacts this time. Those who covet the unholy sandwich can click on a button on the website to tweet at Chick-fil-A. It’ll probably miss your comments on the Sabbath, but when Monday comes around, it would be absolute hell.
[via Highsnobiety, images via MSCHF]
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