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‘Waist Illusion Dress’ On TikTok Bends Minds For Tying Into Instant ‘Hourglass’
By Ell Ko, 19 Oct 2021
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![](https://editorial.designtaxi.com/editorial-images/news-IllusionDress191021/tiktok-waist-dress.png)
Image via Fashion Nova
The newest TikTok trend is, thankfully, not something like plunging to injury from a stack of milk crates or sourcing human bones. This time, it’s a dress. And no, it’s not that dress.
Instead, it’s the ‘Mind Of My Own Maxi Dress’ from Fashion Nova. Priced at US$24, down from US$40, its pattern, fabric, and front-tie detail work together to cinch the waist, effortlessly creating a drastic hourglass figure.
This was first brought to attention by TikTok user xojemian, who posted a video trying the dress on and its jaw-dropping effects. “Looks like my organs were tied together,” she jokes in the comments section.
@xojemian ♬ Girls Want Girls - Drake
“My waist looks completely snatched,” TikTok user and new mother itsnanacastro tells The New York Post. “When I put [the dress] on and saw the way it accentuated my curves, I felt like the old me. I didn’t see ‘mom bod,’ I saw the sexy shape that I had before I had my son.”
@itsnanacastro So I bought the Viral Waist Illusion Dress #fyp #midsize #tryon #viraldress #TreatiestCupContest #IKnowWhatYouDid
♬ Girls Want Girls - Drake
Perhaps unsurprisingly, it’s currently sold out in every single size ranging from zero to 3X on Fashion Nova.
[via The New York Post, image via Fashion Nova]
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